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Sellers don’t like taking this tack because they fear leaving money on the table. They look in the rear view mirror, seeing what has sold and how properties have sold for less than the list price, and they think that the starting point should be higher and go lower from there. The opposite is true in a fluid market. When the price is lower than market value, you’ll attract more than one buyer, and bingo – the price war begins, and you’ll get more than what you thought.
27 Delwood Lane – Greenwich CT – List 1,375,000
SOLD 1,525,000
Dare To Price Low and Win!